The Samsung Galaxy S9. Brilliant in Low Light.
How did we bring the unique abilities of the S9’s camera to life in a fun and engaging way?
We built an in-store low light experience zone, where customers could come and snap selfies then share them straight to social media. We commissioned and published a Low Light Photography Book which showcased a selection of nighttime photographs taken by local photographers who only shot using the Galaxy S9/S9+.
Role: Art Director
Agency: Cheil Australia
Best of Show - Book/ Brochure - January 2019
Gold - Book/ Brochure - January 2019
Gold - Window Display - 2018
Silver - Window Display - 2018
Gold - Consumer Electronics - 2018
Experiential - January 2019
Interactive - January 2019